Brand Manager (Oncology)

We are excited to recruit for a brand manager to join the Oncology team in order to support delivery of our Limitless ambitions.

The successful candidate will join an energetic, ambitious and agile team and work within a supportive environment which also offers opportunity for personal skills and career development.

The Brand Manager role will be based in our offices in Maidenhead and will own end-to-end marketing deliverables/projects to support the delivery of our ambition through focussed execution of our business priorities.

Campaign design and execution aligned to strategic priorities

Ensure clear measurement frameworks are in place to assess campaign execution and optimise accordingly

Key contributions to strategic and tactical plan development

Ensure high quality content is co-created with key stakeholders to ensure high impact

Prioritise being ‘brilliant at the basics’ – embracing our systems and processes to ensure efficient ways of working and maximum impact

Identify opportunities to enhance our ways of working as a Oncology team and take accountability for making aligned changes

As part of a highly cross functional organisation, ensure relationships are fostered both internally and externally to deliver alignment and support for key initiatives.

This includes local, regional, global and external stakeholders (healthcare professionals, pharma service providers etc).

Accelerate AbbVie’s journey towards omnichannel excellence to deliver the highest quality customer engagement within the industry

This includes support evolving ways of working across the UK affiliate

Support on the planning and execution of customer journeys, ensuring optimal impact and agility in optimising performance of campaigns

Support the ongoing culture of compliance to the ABPI code and internal ways of working, whilst leveraging knowledge and experience of working with such frameworks to maximise the customer experience and impact of campaigns.

Strong commercial acumen

Consistent curiosity to ensure a strong understanding of complex business environment

Ability to deliver simplicity from complexity

Ability to monitor results and develop contingencies

Setting/implementing vision and direction with the customer facing team

Strong communication of ideas and concepts

Translate strategy into tactics plans and then deliver on these

Ability to challenge current thinking in the interests of raising the bar

Ability to work in a matrix environment and achieve results within a brand team

Can influence others, including those over whom they have no direct authority

Professional, accountable, and collaborative team player

Relevant experience relating to the above key responsibilities

Experience of the UK healthcare environment, preferably in customer facing roles

Relevant experience working with omnichannel marketing campaign design and execution

Significant experience working with the ABPI code

A working knowledge of the Oncology competitive landscape is a preference

Experience of launching new indications within complex market environments

In-field/sales experience

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

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