About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com.
Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
- ✓Manage brand strategy and execution for products to drive awareness, adoption, and business growth.
- ✓Support insight generation through market research, competitive analysis, and customer understanding to inform brand strategy.
- ✓Partner with cross-functional teams to address market challenges and support ongoing brand development.
- ✓Monitor brand performance using market trends, customer feedback, competitor actions, and key business metrics.
- ✓Identify opportunities to optimize messaging, campaigns, and channel mix based on performance insights.
- ✓Support brand strategy development for pre-launch products, including positioning, target audience definition, and key message development.
- ✓Drive launch readiness planning, including market shaping, stakeholder engagement, and preparation of commercial tools and materials.
- ✓Build and align go-to-market plans with cross-functional teams such as Medical, Market Access, BU, Regulatory, and Legal etc.
- ✓Oversee brand budget, timelines, etc. to ensure efficient execution.
- ✓Ensure all marketing activities are compliant with company policies, regulatory requirements, and ethical standards.
Education: Bachelor and above degree, major in Pharmacy, medicine or marketing, MBA is a plus
Industry experiences: Minimum 5 years working experience in Pharmaceutical industry
Position experiences
- ✓Minimum 3 years working experience on product management or marketing
- ✓Minimum 1 year business management background is preferred
- ✓Biologics experience a plus. Experience in solid tumor, hematologic tumor, lymphatic system tumor etc. is a plus
Language Skills: Fluent in English both oral and written
Computer Skills: Working knowledge, especially good at Excel and PowerPoint. Good master of AI.
Mobility: Willing to travel frequently
Other Special requirement
- ✓Thorough understanding on the healthcare industry (pharmaceutical and medical device markets) is a plus
- ✓Good understanding of business and product knowledge with marketing sense
- ✓Strong communication and presentation skill with excellent interpersonal sense
- ✓Experienced project management background in pharmaceutical company
- ✓Strong analytical skills including business and financial management
- ✓Should be self-motivated, creative and well organized
- ✓Experience in new product or new indication launch is a plus
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html