About this role
At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work. Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases. We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits.
This is work that transforms the lives of patients, and the careers of those who do it.
Summary
The Senior Manager, Neuroscience and Cardiovascular Patient Access Strategy and Marketing will play a key role in the management of our Patient Access & Support Services (PASS) across the BMS portfolio with a primary focus on Neuroscience and Cardiovascular patient support programs. This individual will work closely with hub vendors to monitor activities for quality and consistency. This position is ideal for someone who enjoys the day-to-day interactions that support patient access to medications and treatment.
This person will be responsible for supporting the launch and management of complex or high-volume programs. The Senior Manager will respond to and resolve escalated customer issues, partner with the Associate Director, internal matrix partners, and external vendors. The Senior Manager manages the development of reimbursement materials and validates that they meet compliance requirements and legal approval process using internal content management platforms.
The Senior Manager will incorporate a patient-centric approach in their commitment to help minimize reimbursement and access barriers for BMS patients.
Responsibilities
Leads operational and program management for assigned brand(s)
Lead the development of supporting materials for execution of strategies and initiatives in support of programs (e.g., brochures, training materials, program updates, organization messaging, etc.)
Act as a subject matter expert on the reimbursement and access landscape
Educate matrix partners about BMS programs, policies, procedures, and resources for Neuroscience and Cardiovascular
Collaborate with BMS Access Reimbursement Managers (ARMs) and PASS leadership on individual case management or program needs
Collaborate with BMS cross-functional team members to resolve access and reimbursement issues
Coordinate services between the patient support hub, specialty pharmacies, Centers of Excellence, and other key community accounts
Use data and analytical dashboards to identify and act on patient access and program performance trends
Collaborate with copay team and manage GTN and budgeting for copay programs for assigned brand(s)
Support programs (independently or with a matrix team) by performing industry benchmarking, stakeholder analysis and market research, and patient and provider surveys to ensure BMS is launching and operating successful programs
Respond to and resolve broader and more complex escalated issues
Collaborate with matrix partners to create and implement vendor contracts; monitor and manage vendor contracts and annual program budgets
Any other duties needed to help drive to our vision, fulfill our mission, and abide by our organization’s values
Expectations
At BMS, it is not just what we do but how we do it. To excel in a Senior Manager position, we expect our employees to demonstrate or develop the following knowledge and skills:
Program Excellence
Actively collaborates across MAx to ensure aligned patient access strategy (i.e., identifies and addresses current and anticipated gaps while making changes to tactics, tools and communications as needed)
Supports a new brand or indication launch by leading the development of program Business Rules, processes, materials, and hub, vendor, and field team training
Develops program launch execution plan as part of launch master planning with PASS, internal matrix teams (i.e., Brand), and external vendors
Tracks and holds vendors accountable for Key Performance Indicators (KPIs) defined in contracts
Communicates with field and home office teams about program changes, with a focus on potential impact on customer and patient access experience
Collaborates with leadership, PASS teammates, and matrix teams to create the program strategy and share opportunities to optimize the approach
Uses subject matter expertise about the patient journey (e.g., therapeutic area, brand, indication, etc.) to identify common barriers to access and develop an approach for mitigating
Uses Market Access technical expertise (i.e., coding, reimbursement and payer polices related to Medicare, Medicare Part D, Medicaid, and private insurance) to educate matrix partners and vendors
Manages hub relations and activities (e.g., complex ways of working, start forms, patient contact, escalations, denials, coding, training, business reviews, staffing updates, program claims, invoices, and activity monitoring)
Manages relationships, activities, and budgets for Agency of Record (e.g., materials development, printing, invoices, etc.)
Leads annual reverification process
Communication & Education
Educates hubs on availability of generics, loss of exclusivity, new indications, change of label, policy changes, etc.
Trains hubs to complete approval and reimbursement forms for relevant brands
Supports the creation of action-oriented training materials for large meetings
Creates and delivers engaging, effective training for internal (matrix and field teams) and external stakeholders on a variety of topics (e.g., patient journey, start forms, access programs, disease state)
Models excellent verbal, written, interpersonal communications and presentation skills; provides feedback to others
Maintains clear, tailored, consistent, and concise communication across all stakeholders, methods, and platforms
Navigates difficult conversations while maintaining credibility and building relationships; escalates when needed
Business and Industry Acumen
Identifies marketplace trends in the field that could apply across brands, and shares trend insights across brands to improve visibility and problem solve
Continues to develop expertise in patient access stakeholders, patient affordability, out-of-pocket costs, pharmacy benefits, payer influences and different business and reimbursement models
Maintains excellent organizational and planning skills with strong attention to detail and accuracy
Demonstrates deep knowledge in insurance benefit design for both commercial and government payers
Analytics
Reviews robust data analytics insights to continuously improve Business Rules and hub processes
Identifies program trends and shares relevant insights with external vendor partners (as appropriate), internal matrix teams and leadership
Proactively acts when programs are trending toward or away from Key Performance Indicators (KPIs)
Seeks out both quantitative and qualitative data (e.g., program feedback, program data) from a variety of sources
Collaborates with data analytics team to identify data outputs and build dashboards needed for monitoring program performance, anticipating high demand, and proactively mitigating potential problem areas
Compliance
Stays up to date and compliant with BMS compliance policy guidance, rules of engagement and Business Rules in general, with specific relevance to disease states
Organizational Navigation
Leads matrix teams and hubs to identify reimbursement issues and ensure consistency with coding, coverage, and payment with payers
Considers both headquarter and field culture, individual ways of working, business goals, processes and resources when collaborating
Builds and maintains relationships among PASS teammates and cross-functional stakeholders (e.g., Sales, Access Marketing, Brand, Trade, etc.) throughout the organization
Identifies and acts on opportunities for improvements in the hub processes, ways of working, team dynamics, program effectiveness, etc.
Leadership of Self and Others
Coaches and mentors peers to improve their PASS-related knowledge, skill, and operational efficiency
Confidently leads without authority
Demonstrates flexibility when participating in team or group efforts
Sets and shares reasonable expectations when delegating responsibilities
Strategic Vision & Culture
Implements key elements of the PASS strategic vision and provides useful feedback on real-world application
Communicates accurate and comprehensive insights aligned to the strategic PASS vision
Demonstrates BMS Values and culture in day-to-day tasks and interactions
Qualifications
Bachelor’s Degree or equivalent required; advanced degree (MBA, MA Public Health, PharmD, etc.) preferred
3+ years of pharmaceutical industry experience, including 2+ years in patient services preferred
Relevant experience in claims reimbursement required, including billing and coding; managed care coverage processes and practices; distribution and dispensing of specialty pharmaceuticals; buy and bill models; and relevant aspects of patient support and/or hub services
Experience in managing complex projects or programs required
Direct report management experience preferred
#LI-Hybrid
We hire for skills and capabilities, not just credentials – if this role excites you, but doesn’t perfectly match your resume, we encourage you to apply anyway.
Compensation Overview
Princeton - NJ - US: $141,310 - $171,238