About this role
Career Category Sales & Marketing Operations Job Description Senior Associate – Omnichannel Content Operations Location: Hyderabad, Amgen India Key Responsibilities: ▪ Develop and produce digital content across formats such as social media assets, short-form video, graphics, web content, POC, EMR and multimedia materials ▪ Adapt content for different platforms and audiences, ensuring consistency in tone, style, and messaging ▪ Leverage AI tools (e.g., generative text, image, and video tools) to support ideation, asset creation, and content optimization ▪ Review and refine AI-assisted outputs to ensure quality, accuracy, and brand alignment ▪ Manage and organize digital assets, ensuring proper version control and accessibility ▪ Support content publishing workflows ▪ Stay current on digital content trends, emerging formats, and AI capabilities Preferred Qualifications: ▪ Experience using AI tools for content creation (e.g., generative AI platforms, automation tools) ▪ Familiarity with content management systems (CMS) and digital asset management tools ▪ Experience with design and video editing tools ▪ Basic understanding of digital analytics and content performance metrics ▪ Experience working in fast-paced, cross-functional environments ▪ Good working knowledge of Adobe creative tools, including AI-enabled features for content adaptation. ▪ Familiarity with CMS, digital asset management and enterprise content workflow systems ▪ Bachelor's degree in design, Visual Communication, Marketing, Communications or a related field, or equivalent practical experience. ▪ Relevant certifications or diplomas in design or digital content tools are a plus ▪ Experience: 2–5 years of experience in graphic design, content production, digital asset adaptation or creative operations, preferably in pharmaceutical, healthcare, regulated or agency environments .