About this role
Job Description: Job description: - Develop marketing plan, cycle action plan for the assigned products & co-operates with field force to implement it successfully. Responsible for A&P expenses for the assigned products. Ensure expenses are within the approved budget. - Organize promotional activities and prepare promotional materials accordingly to the approved plan. - Prepare monthly reports which includes analysis on product’s performance vs. target, implementation of promotional activities, information on market situation, proposed plan of action for next month - Build close working relationship with Key Opinion Leaders (KOLs), professional associations, maintain close and harmonic relationship with customers - Provide training to the field force on relevant products and disease knowledge - Support the field force in their daily works for the matters related to marketing aspect such as meeting KOLs, product presentation at major events, etc - Report to line manager regularly on matters regarding market situation competitor’s activities, health related policy and response from doctors in relation to Ferring products - Forecasting orders of products Required Education/Qualifications/Skills Pharmacist or medical doctor.
BSc in Business or MBA is an advantage Minimum 2 - 4 year experience in multinational pharmaceutical company Minimum 3 - 5 year experience in marketing (Preferably as Product Specialist, Product Executive or Product Manager) English fluency Microsoft office fluency * Required Competencies (Behavioral Indicators) Strategic Agility Drive for Results Ability to multi-task - to plan, organize and prioritize work to effectively meet deadlines Creative in thinking, planning and execution of multiple projects Strong understanding of marketing and brand management concept and framework Experience in launching a Pharmaceutical Brand in Vietnam will be an added advantage Understand Vietnam pharmaceutical industry – regulation – laws – Code of conduct Networking: KOLs- Decision makers Understand thorough tender and hospital listing process Presentable with a positive attitude and pleasant personality Ability to work in a team atmosphere with flexible attitude to work Excellent interpersonal communication Location: Ferring Vietnam